INDUSTRY 101 EVENT SERIES
Representatives 101:
"How do I find a manager?"
Wednesday, April 30, 2025 | 5-6:30 PM PT | Online
We get asked this question a lot. Our response: “How much time do you have?” If you have 90 minutes, join us for this practical conversation in which we will discuss the do’s and don’ts of engaging and working with literary managers.
At what stage in my career should I begin looking for a manager? How can I tell if a manager is right for me? How do agencies, agents, and managers work with writers and other creatives? Join us as we discuss these questions and more.
Warning: the term “circle back” may or may not be featured regularly throughout the discussion.
PANELISTS TO BE ANNOUNCED
MODERATOR
Diana Luna
Executive Director, The National Association of Latino Independent Producers (NALIP)
Over the course of her extensive 20 years of career, Diana Luna has prioritized creating opportunities that support the professional advancement of individuals in a variety of creative fields, in particular those from underrepresented communities.
Born and raised in Mexico City, she holds a BA in Communications from Tec de Monterrey and a MS in Business Administration from Saint Michael’s College. She began her career in Mexico City in public relations, before relocating to Vermont working in college admissions to develop diversity initiatives.
Attracted by the California sun, she arrived at Claremont Graduate University to launch the masters degrees in Arts Management and Art Business. At CGU she impulsed and oversaw the Latino Arts Leaders Fellowship with the goal of increasing and positioning Latino executives in the arts nonprofit sector in Los Angeles.
As the director of LMU Extension at Loyola Marymount University, she managed more than 160 job training certificate programs focusing on providing job placement for underserved populations (veterans, persons with disabilities, at-risk youth, homeless, etc.) through industry partnerships, scholarships, and awarded federal grants.
Continuing fostering her passion for the arts, for the past 7 years, Diana led the nonprofit organization Tomorrow's Filmmakers Today (TFT) with the goal of highlighting and advancing the careers of emerging Latino filmmakers. In partnership with Hola Mexico Film Festival, TFT is today a tight community of more than a hundred talented creators that together promote professional growth, access to unique projects and collaborations.
Diana has a kid in college and currently lives in Los Angeles Arts District with her old dog Moka.
